Consumer Behavior Survey
Consumer Behavior Survey
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How often do you purchase products in this category?
Daily
Weekly
Monthly
Quarterly
Rarely
Never
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What factors influence your purchase decisions for this product?
Price
Quality
Brand reputation
Convenience
Availability
Recommendations from friends or family
*
How important is customer service to you when choosing a brand?
Very important
Somewhat important
Neutral
Somewhat unimportant
Not at all important
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How likely are you to recommend our brand to a friend or family member?
Very likely
Somewhat likely
Neutral
Somewhat unlikely
Very unlikely
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How often do you compare prices and products before making a purchase?
Always
Often
Sometimes
Rarely
Never
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How likely are you to try a new brand in this category?
Very likely
Somewhat likely
Neutral
Somewhat unlikely
Very unlikely
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How do you typically learn about new products in this category?
Advertising (TV, radio, print, online)
Social media
Word of mouth (friends or family)
In-store displays or promotions
Other (please specify)
Other (please specify)
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How important are product reviews and ratings to you when making a purchase?
Very important
Somewhat important
Neutral
Somewhat unimportant
Not at all important
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How do you prefer to shop for this type of product?
Online
In-store
Both
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How much time do you typically spend researching products before making a purchase?
Less than 30 minutes
30 minutes to 1 hour
1 to 2 hours
2 to 4 hours
More than 4 hours
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